Whether it’s the newest TV, computer, tablet, or—the most notorious device of all—the everchanging smartphone, as consumers we rush to purchase the latest and greatest in tech, oftentimes...
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Whether it’s the newest TV, computer, tablet, or—the most notorious device of all—the everchanging smartphone, as consumers we rush to purchase the latest and greatest in tech, oftentimes...
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Reading eMarketer’s recent Ad Fraud report last week lead me to realize an important difference when it comes to brand safety between app and mobile web in programmatic.
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