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Ashley Hurwitz

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3 Tips For Driving Performance With Mobile Ad Creative
By Ashley Hurwitz on March 29, 2023

Originally featured on StackAdapt In recent years, the mobile phone has gone from a cutting-edge communications technology to a staple of everyday life. Think back to 2007 when the first...

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5 Effective Advertising Habits to Make Your Brand Shine
By Ashley Hurwitz on November 10, 2022

In today’s world, everywhere you look, we are bombarded by ads. From mobile banners to highway billboards, the average person is exposed to 6,000 to 10,000 ads every single day.

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Understanding Attention Metrics in Advertising
By Ashley Hurwitz on July 27, 2022

Attention is the newest metric to hit the ad industry, but is it actually effective? Kargo ran its first digital campaign guaranteeing media quality with attention, and the results were...

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Top Advertising Trends to Expect in 2022
By Ashley Hurwitz on January 6, 2022

As we look back at the end of another year, the world is still fighting the pandemic but also learning to function in a new reality while driving economic recovery. These changes over the...

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Kargo Kares: Taking On the Fight Against Cancer
By Ashley Hurwitz on December 2, 2021

Cancer touches one in three people, with one person in the US being diagnosed with leukemia, lymphoma, or myeloma approximately every 3 minutes. A pillar of Kargo’s company culture is to...

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