Animated banners have been around for quite some time, but when it comes to the specific intentions behind each animation, there’s more here than meets the eye.
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Animated banners have been around for quite some time, but when it comes to the specific intentions behind each animation, there’s more here than meets the eye.
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Kargo is proud to announce that in our continued mission to support quality journalism, we’re leading the way in implementing the industry’s ads.txt initiative.
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There’s a wide pool of mobile users marketers can reach with their perfect brand message. Equipped with brilliant creative and impressive campaigns, agencies prepare to seduce an...
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On March 26th, 2017, a 60 Minutes segment highlighted a problem that got traction during the 2016 presidential election and has been gaining momentum ever since: the increasing...
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How can brands adapt to the changing media consumption habits of young people? It starts with understanding digital environments.
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In the mobile ad ecosystem, there are 3 parties to satisfy: advertisers, publishers, and users. Advertisers want effective advertising. Publishers want to attract and retain users. And...
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