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24 Feb

Insider Ad Tech Brand Safe Digital Advertising Performance KargoKnowledge

How Contextual 2.0 Will Drive The Next Phase of Digital Targeting

As Featured On MarTech Series

Chris Keune
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22 Feb

Programmatic Ad Tech Mobile Digital Advertising Performance Creative KargoKnowledge

The Story Behind: Our newest 3D experiences - Key Art Cube, Revolve & Emerge

Everyone remembers their first 3D movie experience. The excitement you felt as you walked into the theater with your overpriced, extra large soda and popcorn. The anticipation as you situate..

Mitch Krumm
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04 Feb

Programmatic Ad Tech Mobile Digital Advertising Performance Creative KargoKnowledge

The Story Behind: Swipe Up & Tri-Plex

Consumer attention. It’s what every brand craves. And not just the kind that can be measured in clicks. We are in the era of the gaze and the battle to capture—and hold—wandering eyes and minds on..

James Falzone & Natasha Super
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26 Jan

Ad Tech Digital Advertising Performance Publishers

Publishers Have A Window Of Opportunity To Change Google And Facebook

As Featured On AdExchanger

As we come out of the fog of 2020, we must remember the five incredibly important investigations happening right now that affect the way content is discovered, consumed..

Michael Shaughnessy
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15 Jan

Ad Tech Performance Publishers KargoKnowledge

Publishers Are Taking a Bite of the $161 Billion Local Ad Market

As Featured On AW360

Many big brands pulled their spend from Facebook in July to protest what they called “HateForProfit”, pressuring Facebook into better policing of the misinformation and bias..

Michael Shaughnessy
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10 Dec

Insider Programmatic Ad Tech Digital Advertising Performance

NEW REPORT: Social Embed Q3 2020 Data & Insights

Publishers use social embeds to tap into cultural moments and enhance the timeliness and relevance of a story in categories such as sports, entertainment, news, fashion, and more. Our Social..

Kargo Insider
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09 Dec

Insider Programmatic Ad Tech Digital Advertising Performance Publishers

an interview with CafeMedia

Michael Shaughnessy
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09 Dec

Programmatic Ad Tech Mobile Digital Advertising Performance Creative KargoKnowledge

The Story Behind: Digital Circular

James Falzone
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19 Nov

Insider Digital Advertising Performance Publishers KargoKnowledge

Cyber - It’s Not Just For Monday Anymore

As Featured On AdClubNY

This year has undergone a seismic shift in consumer behaviors. With the pandemic and the ensuing socio-economic uncertainty, people are more likely to hang on to their cash..

Rosie D'Amato & Katherine Richter
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13 Oct

Insider Ad Tech Performance Publishers

To thrive without cookies, brands must adopt more nuanced blocking techniques

As featured on ClickZ

Michael Shaughnessy

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