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To thrive without cookies, brands must adopt more nuanced blocking techniques
By Michael Shaughnessy on October 13, 2020

As featured on ClickZ

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HOW PUBLISHERS CAN WIN BACK ROI
By Paola Conery on April 4, 2018

  It’s definitely not an easy time to be a publisher. These days, pubs are getting hit from all angles. Google and Facebook (also known as the Walled Gardens) take 90% of all new ad...

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THE NEW STANDARD FOR BETTER ADS
By Tal Ackerman on February 12, 2018

On February 15th, Google released a new ad blocker within Chrome designed to weed out the most annoying and intrusive digital ad formats. Who determines which ads will be blocked and...

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HELPING PUBLISHERS FIGHT BACK USING ADS.TXT
By Kargo on November 10, 2017

Kargo is proud to announce that in our continued mission to support quality journalism, we’re leading the way in implementing the industry’s ads.txt initiative.

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