With the release of iOS14, Apple has stated that IDFA will no longer be auto-enabled on devices for each app. IDFA is the device level identifier with which advertisers target, track and measure..
As Featured On AdExchanger
As we come out of the fog of 2020, we must remember the five incredibly important investigations happening right now that affect the way content is discovered, consumed..
As Featured On AW360
Many big brands pulled their spend from Facebook in July to protest what they called “HateForProfit”, pressuring Facebook into better policing of the misinformation and bias..
We all know the cookie is on its last legs. What we all don't know is: what's the next best audience targeting solution? If you're a proactive sort, you've likely been looking for new ways to find..
Happy first work day of 2021 everyone! School is starting up and better days are on the horizon. Sadly, we are going into what may be one of the bleakest months for the record books. On the bright..
Publishers use social embeds to tap into cultural moments and enhance the timeliness and relevance of a story in categories such as sports, entertainment, news, fashion, and more. Our Social..
As Featured On AdClubNY
This year has undergone a seismic shift in consumer behaviors. With the pandemic and the ensuing socio-economic uncertainty, people are more likely to hang on to their cash..
