Machine learning and AI have an almost mythical reputation making it hard not to view the algorithms and technologies used as having a sort of divine-like power. But as data-driven...

With a vision that mobile would be at the center of our lives, I founded Kargo almost 20 years ago with a mission to make a global impact on the mobile experience. Prior to the existence...

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Type in “end of cookies” in a Google search bar and you get more than 3.5 billion hand-wringing results. The advertising and publishing industries have been OBSESSED with this topic and...

As Featured On Advertising Week In Partnership With Upwave

There’s a new Google search metric in town and it’s putting pressure on both advertisers and publishers. It’s called Cumulative Layout Shift (CLS), which is what happens when you open a...

As Featured On Advertising Week

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