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The Story Behind: Our newest 3D experiences - Key Art Cube, Revolve & Emerge
By Mitch Krumm on February 22, 2021

Everyone remembers their first 3D movie experience. The excitement you felt as you walked into the theater with your overpriced, extra large soda and popcorn. The anticipation as you...

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Kargo Welcomes Neill Pitt as ANZ Sales Director, Setting Course for Growth
By Kargo Insider on February 8, 2021

We are excited to welcome Neill Pitt as the Sales Director for Australia and New Zealand. Reporting out of the Sydney office, Neill will lead the region’s sales strategy and manage the...

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The Story Behind: Swipe Up & Tri-Plex
By James Falzone & Natasha Super on February 4, 2021

Consumer attention. It’s what every brand craves. And not just the kind that can be measured in clicks. We are in the era of the gaze and the battle to capture—and hold—wandering eyes and...

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Black Businesses Matter
By Kargo Diversity & Inclusion Team on February 3, 2021

Support for the Black Lives Matter movement is not a passing trend from 2020, but a lifelong call to the private-sector to evolve. In the wake of the protests last summer, Kargo allocated...

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AdNews 'Young Guns' Spotlight: Eliza Banks, NSW Sales Manager
By Kargo Insider on January 28, 2021

As Seen On AdNews

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The Dissolution of IDFA
By Kargo Insider on January 27, 2021

With the release of iOS14, Apple has stated that IDFA will no longer be auto-enabled on devices for each app. IDFA is the device level identifier with which advertisers target, track and...

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Publishers Have A Window Of Opportunity To Change Google And Facebook
By Michael Shaughnessy on January 26, 2021

As Featured On AdExchanger As we come out of the fog of 2020, we must remember the five incredibly important investigations happening right now that affect the way content is discovered,...

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Publishers Are Taking a Bite of the $161 Billion Local Ad Market
By Michael Shaughnessy on January 15, 2021

As Featured On AW360 Many big brands pulled their spend from Facebook in July to protest what they called “HateForProfit”, pressuring Facebook into better policing of the misinformation and...

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Discover New Audiences with Kargo’s A2C Solution
By Chris Keune on January 7, 2021

We all know the cookie is on its last legs. What we all don't know is: what's the next best audience targeting solution? If you're a proactive sort, you've likely been looking for new ways...

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2021 Predictions in Life & Ad Technology
By Harry Kargman on January 4, 2021

Happy first work day of 2021 everyone! School is starting up and better days are on the horizon. Sadly, we are going into what may be one of the bleakest months for the record books. On the...

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