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Kargo: Powering the Future of Pharma & Health Sciences Marketing
By Francesca Bacardi on October 3, 2025

The healthcare industry is evolving at a pace we’ve never seen before, and so is the way brands connect with patients, caregivers and providers. Today’s audiences demand more than...

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Hot Takes on Fierce Pharma Week
By Jason Lotkowictz on September 26, 2025

As Seen in Solli

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The Bridge Between Digital & Physical: Why Omni-Channel is No Longer Optional
By David Jacobowitz on September 24, 2025

If you’ve been in marketing long enough, you’ve probably seen the pendulum swing.

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AI and Creative Redefine Ad Performance With Humans At the Helm
By Brittany Spicer on September 8, 2025

As Featured On Advertising Week

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Kargo Returning to HLTH Las Vegas for Healthcare Marketing Series
By Francesca Bacardi on August 15, 2025

Kargo will return to HLTH 2025 in Las Vegas to host its second annual Healthcare Marketing Series, a premier event spotlighting the future of digital advertising in the healthcare space.

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What to expect in H2: Pressure, Pivoting, and Performance
By Austin Gilliland on July 9, 2025

As brands are forced to re-evaluate media efficiency in the age of tariffs and the subsequent tightening of consumer spending, social platforms are being asked to do more than just provide...

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Missed Meta’s Performance Marketing Summit? Here’s All You Need to Know
By David Jacobowitz on June 18, 2025

In June, Meta gathered elite performance marketers from across the country to share their bold vision for the future of digital advertising.

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The Story Behind: CTV Moments
By Bradley Umane on June 18, 2025

In the ever-evolving digital advertising landscape, it's paramount for brands to stay ahead of the curve by seizing innovative opportunities that not only capture attention but also...

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Smart ad spending strategies amid uncertainty
By Bailey Moran on June 12, 2025

As Featured On The Current

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The Full Package: How Kargo Helps Brands Win on CTV With Creative Science
By Francesca Bacardi on May 27, 2025

As Featured On AdClubNY

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